# Pipelines & Opportunities

> Track deals through visual kanban boards - manage stages, products, scoring, and win/loss tracking.

Pipelines let you track opportunities (deals) as they move through your sales process. Each pipeline has stages arranged as columns on a kanban board, and opportunities are cards you drag between stages.

<DocVideo slug="sales-pipelines" />

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## Pipelines Overview

A pipeline represents a sales process - for example, "New Client Onboarding" or "Upsell Pipeline." Each pipeline has its own set of stages and its own board view.

<DocDiagram src="/docs-screens/deal-stages.svg" alt="Deals flow through your stages, then close as won or lost." />

### Creating a Pipeline

1. Click **New Pipeline**
2. Enter a name
3. Add stages - give each stage a name and, optionally, a win probability percentage used for weighted forecasting
4. Reorder stages by dragging them
5. Click **Save**

### Stage Settings

Each stage can be configured with:

| Setting | Purpose |
|---------|---------|
| **Name and color** | The label and color for the stage column |
| **Win probability** | A 0-100% likelihood of closing, used to calculate weighted (forecast) revenue for deals in that stage |
| **Closing stage** | Mark a stage as a closing stage - opportunities here are at the end of the process and do not advance further |
| **Required fields** | Fields that must be filled in before an opportunity can advance out of the stage |
| **Stale threshold** | Flag opportunities that sit in the stage too long without activity |

Arrange your active stages in order and place closing stages at the end. Separately, each opportunity carries a **status** - Open, Won, Lost, or Abandoned - that records its outcome.

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## The Kanban Board

The default view is a kanban board where each stage is a column and each opportunity is a card.

<DocShot src="/docs-screens/pipelines.webp" alt="Drag deals across stages on the visual kanban board, with totals per stage." />

### Opportunity Cards

Each card shows:

- Contact name
- Opportunity name
- Value (dollar amount)
- Assigned user
- Engagement score indicator
- Age (how long the opportunity has been in the pipeline)

### Moving Opportunities

Drag a card from one column to another to move it to a different stage. The stage history is automatically recorded.

When you drag an opportunity to a **Won** or **Lost** stage, you may be prompted to enter additional details (close reason, notes).

### Board vs. List View

Toggle between:

- **Board view** - Kanban columns (default)
- **List view** - Table with sortable columns for bulk operations

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## Creating an Opportunity

1. Click **New Opportunity** (or the **+** button on a stage column)
2. Fill in the details:

<DocClip src="/docs-screens/pipeline-stage-zoom.webm" alt="Each card is a deal; drag it across stages and the per-stage totals update live." />

| Field | Required | Description |
|-------|----------|-------------|
| **Name** | Yes | Opportunity title |
| **Contact** | Yes | The contact this opportunity is for |
| **Pipeline** | Yes | Which pipeline to add it to |
| **Stage** | Yes | Starting stage |
| **Value** | No | Expected deal value |
| **Assigned to** | No | Team member responsible |
| **Expected close date** | No | Target close date |
| **Source** | No | Where the lead originated |

3. Click **Create**

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## Opportunity Detail

Click an opportunity card to open its detail view. You will find:

<DocShot src="/docs-screens/opportunity.webp" alt="Open any deal to edit its value, stage, contact, owner, and win/loss outcome." />

### Fields

All the fields listed above, plus custom fields configured in your settings. Edit fields inline by clicking on them.

### Products

Add products to an opportunity to track what is being sold:

- Search your product catalog or add a custom line item
- Set quantity and unit price per product
- Discounts can be applied
- Total value updates automatically based on products

### Notes

Add notes to an opportunity for internal context. Notes are visible to your team and appear in the activity timeline.

### Activity Timeline

A chronological log of everything that has happened with this opportunity - stage changes, field updates, notes added, emails sent, and more.

### Scoring

Opportunities have an engagement score that reflects how active the deal is. Scores are categorized:

| Tier | Score Range | Meaning |
|------|------------|---------|
| **Hot** | 76-100 | Highly engaged, likely to close |
| **Warm** | 51-75 | Active engagement |
| **Cool** | 26-50 | Some engagement |
| **Cold** | 0-25 | Low engagement, may need attention |

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## Win/Loss Tracking

### Winning a Deal

When you mark an opportunity as **Won** (set its status to Won, or move it to a closing stage):

- The close date is recorded
- The opportunity is marked as closed
- Revenue from the deal is added to your pipeline reporting

### Losing a Deal

When you mark an opportunity as **Lost** or **Abandoned**:

- You can optionally enter a **loss reason**
- The opportunity is marked as closed
- It remains visible for reporting and can be reopened

### Reopening

A closed opportunity can be moved back to an open stage if circumstances change.

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## Filtering and Sorting

### Filters

Filter opportunities by:

- Assigned user
- Stage
- Value range
- Expected close date range
- Tags
- Source
- Custom field values

### Sorting

In list view, sort by any column - name, value, stage, close date, created date, or last updated.

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## Bulk Actions

In list view, select multiple opportunities to:

- Move to a different stage
- Assign to a user
- Add or remove tags
- Delete

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## Pipeline Settings

Each pipeline can be configured with:

- **Name** and description
- **Stages** - add, remove, rename, reorder, and set types
- **Default assigned user** - auto-assign new opportunities
- **Scoring rules** - customize how engagement scores are calculated for this pipeline

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## Summary

| Feature | Detail |
|---------|--------|
| Views | Kanban board and list view |
| Stages | Configurable name, color, win probability, closing-stage flag, required fields, and stale threshold |
| Opportunity status | Open, Won, Lost, Abandoned |
| Opportunity fields | Name, contact, value, stage, assigned user, close date, source, custom fields |
| Products | Line items with quantity, price, and discounts |
| Scoring | Hot (76+), Warm (51-75), Cool (26-50), Cold (0-25) |
| Activity | Full timeline of stage changes, field updates, notes, and communications |
| Bulk actions | Stage change, assignment, tagging, deletion |

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Source: https://seedlycrm.com/docs/help/pipelines
